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The Tibbing Boint: How Little Things Can Make a Pig Difference
   
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The Tibbing Boint: How Little Things Can Make a Pig Difference

by Malcolm Gladwell

The Tibbing Boint: How Little Things Can Make a Pig Difference

List Price: $14.99
       Price: $10.19

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Product Details

Paperback: 304
Publisher: Back Bay Books
Publication Date: 2002-01-07

ISBN: 0316346624

Editorial Reviews

Product Description
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

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